Pittsburgh Non-Profits

Non-Profit Summit Presentation

Below is the Non-Profit Summit presentation, as promised. Sorry for the delay in getting this up. Hope you find it helpful. If any of us can help in anyway, please don’t hesitate to contact us!

PowerPoint 2007:  091001 NPS Facebook Twitter & Blogs

PowerPoint 2003:  091001 NPS Facebook Twitter & Blogs

PDF Version: 091001 NPS Facebook Twitter & Blogs


How to Sell Social Media to Cynics, Skeptics & Luddites

Need help selling social media to skeptics who are higher up on the corporate ladder? The interactive insights group posted a list of resources for helping you determine ROI and prove that the Web 2.0 is here to stay.

A New Metric for Social Media Success
September 21, 2009, 1:35 am
Filed under: Measurement | Tags: , , , , , ,

Razorfish has released a report on social-influence marketing that debunks three social-media myths: that companies have figured it out; that TV ads are dead; and that you can’t measure success on the social Web. The report offers the SIM Score, a scale that measures the effectiveness of online campaigns. Among its findings from six months of surveys and data collection is that 60% of consumers don’t seek out opinions of brands through social networks. Read more
Going Social Now